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Let us know who you're buying for and we'll take you to the right experience.
Make Him Known Through Gifts of Eternal Value
Explore Our Collections
Shop by designed collections such as Woman of Faith or Man of God to fill your counter spaces beautifully.
Browse Collections →
Shop Wholesale Christian Products by Category
Shop from thousands of trusted products. Browse by category to build the assortment that fits your store.
New Arrivals and Best Selling Christian Products
Discover our newest arrivals and customer favorites, thoughtfully selected to inspire faith, celebrate every occasion, and enrich everyday life.
Shop New Arrivals & Best Sellers →-
Anointing Oil
Trusted anointing oils for prayer, worship, and everyday faith.
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Enamel Pins
Adorable and classy new enamel pins.
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Foldable Fans $12.00
New Foldable Fan designs your customers will love.
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Man of God Gift Pen $8.00
Clear boxed gift pens perfect for the register.
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Key Chains (or bag charms)
Adorable new keychains can also double as the trending bag charms for Gen Z.
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Patches
Style any bag or outfit with cute Christian patches.
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Swanson Christian Product Brands Retailers Love
Distinctive lines your customers recognize and return for — each with its own story, styling and shelf appeal.
Shop By Brands →-
Oil of Joy
Anointing oils and balms for ministry and prayer.
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OneBody
Pre-filled communion brand with unity in mind.
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Little Jesus
Pocket Jesus figurines to share the gospel.
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Cross & Quill
Stationery, journals and bookmarks.
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Inspired Living
Home decor for everyday faith.
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Little Lights
Bible-based gifts for little ones.
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Increase Retail Sales with Professional Displays
Ready-to-merchandise fixtures that turn shelf space into sales — arriving stocked, branded and floor-ready.
Browse Displays →
Oil of Joy Display
Hat and Tie Displays
Display Assortments
More DisplaySave 60%+ on Select Favorites
Discover deep discounts across church supplies, gifts, books, décor, and more. Shop limited-time deals while supplies last.
Custom Products for Your Store
Offer custom badges for your church customers or get custom apparel and gifts for your store.
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PersonalizedCustom Badges
Name badges, ministry pins and volunteer tags — engraved or printed with your logo, in the quantities you need.
Start a Custom Order → -
BrandedCustom Gifts & Apparel
Tees, caps and outerwear decorated with your design — perfect for events, teams, camps and outreach.
Start a Custom Order →
FROM OUR RETAIL PARTNERS
What our customers are saying.
Real feedback from the stores and ministries we serve.
★★★★★
This product is currently being displayed in our window display. It is an attention grabber and comes in handy when you're feeling a certain type of way.
October 22, 2026
★★★★★
We have reordered this item a couple of times. Ladies really love this hat!
October 16, 2026
★★★★★
We had to place a reorder soon after purchasing (5) of these wallets for our store! I love the one I bought for personal use as well.
October 16, 2026
★★★★★
Great quality of products. HIghly recommend
October 15, 2026
★★★★★
So pretty. Will make a perfect rosary case for our customers.
September 14, 2026
★★★★★
Good quality
August 21, 2026
★★★★★
Great quality and price! Loved by parents to help kids go outside to play!
May 21, 2026
★★★★★
High quality and worth the price! This will fly off our shelves at the conference!
April 16, 2026
★★★★★
Quality is beautiful, the feel is luxurious and the design is excellent!
April 15, 2026
Talk to a wholesale specialist
Real people, ready to help you open an account, place an order or plan a display.Stay ahead of every launch & promotion
Trade-only offers, new arrivals and seasonal displays — straight to your inbox.Become a Swanson Wholesale Partner
Join thousands of retailers, bookstores, churches and ministries saving 40-60% since 1935.
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